Thursday, 5 August 2010

Wallpaper Magazine gives you the Editor's pick of 100% Design London

Well-built, good-looking and long-lasting –it's a standard checklist but one that it's all too easy to be distracted from when there is so much on the market vying for attention. Happily, this year, meticulously crafted woodwork, clean lines and simple, highly refined forms are the order of the day at 100% Design. With a hearty nod (and perhaps a wink and a wave too) to midcentury modernism, furniture designers and makers are once again seeing the value of functionality and efficiency, but never at the expense of form or accessibility, values Wallpaper* has always held close.

These wooden box shelves by master carpenter and designer Alex Hellum are the perfect hallway hideaway for letters, keys and coins.

Pottinger + Cole's elegant easy chair shows a bent for designing with plywood. In this instance, it's combined with beech legs.

Russell Pinch's solid walnut and elm ‘Imo’ folding stools can be used indoors and out and look better with time. They are tactile, well-crafted and store away easily, although we can’t bring ourselves to hide them.

Norwegian designer Andreas Engesvik pushes the envelope with this elegant design for Fjord Fiesta in oak and walnut, while subtle curls at the edges cleverly ensure it won't fall off the edge.

This side table by Simen Aarseth has been designed to be as simple as possible, with its three removable ash legs neatly slotting into the Corian top with no need for screws or nails.


  1. I really enjoy to see this! At this year it will attend at the 100% design the brand Boca do Lobo. They are incredible in fusing old styles with contemporary aspects. Visit and get in love!

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